In the age of AI, creating websites with the aid of AI has become the new standard. Entrepreneurs and small businesses do not need to hire professional web developers for the job. Instead, they can rely on a variety of online tools to create the perfect website with a few clicks. To make the job easier, several tools are available. But among them, Durable has a strong presence.
It is one of the best website builders for anyone who needs integrated CRM and invoicing tools, and gives tough competition to other tools like Wix ADI. But if you aren’t sure which one to choose between the two, below you will find a detailed explanation.
What is Durable?
Durable is an AI-powered solution for website creation. It positions itself as the fastest website builder that can generate a complete, professional business website in just 30 seconds.
It can create a fully functional website, complete with industry-specific content, optimized images, and integrated business tools. All you have to do is describe what your business is.
The website builder also includes several key features. For instance, it comes with an AI copywriter that generates high-converting website copy, or you can use its AI capabilities to generate blog posts on autopilot. Plus, the website will be SEO-ready the moment it’s live, so there is no need to worry about hiring an SEO expert. Additionally, you get invoicing and contacts features.
Key features of Durable
AI site generation
One of the key features of Durable is its rapid speed of generating a website. You can generate a complete website by entering a business name and category, and within a few moments, you will have your website ready. The AI will handle everything from layout, text, and images. Plus, you can further refine the website design using various tools.
Customization and editing
Durable prioritizes simplicity over design depth. The website has a great editor that allows quick edits to colors, fonts, images, and text. However, you don’t get true drag-and-drop freedom or granular layout control. But you can swap sections, adjust order, and choose from preset templates, while the structure itself remains AI-defined. You can edit the website design without worrying about breaking the design.
Business tools
It also offers various business tools. It’s more of a business suite that comes with an integrated CRM. It stores customer contacts automatically from forms. Also, it features an invoicing tool that lets you create, send, and track invoices directly from the dashboard. Additionally, there is built-in analytics, so you can track how your business is performing.
SEO and hosting
Durable is a fully managed website solution that’s optimized for speed and SEO. You get consistent page loading times. The whole website is mobile-friendly. Plus, its AI website creator automatically generates SEO titles, descriptions, and alt tags for every page, helping sites rank quickly for local searches. Along with that, you get consistent uptime performance.
Durable case study examples
Now let’s talk about a simple use case on how you can use Durable. Imagine you have an independent coffee shop in Portland, Oregon. Your goal is to launch a simple website to showcase your café’s menu, hours, and contact details without hiring a designer.
This is where you can use Durable. You simply start by creating a website on Durable.co and enter your business name and other required details, and within a few seconds, you will have your website ready. The website’s homepage will feature high-quality café images, a clean brown-and-cream color scheme, and an automatically generated navigation bar with Menu, About, and Contact pages.
Plus, Durable will fill each section with relevant, on-brand text that describes the café’s atmosphere, local ingredients, and specialties. Your final job is to review all the content and make changes as you see fit, and soon you are ready to launch your website, which is both mobile-design ready and SEO-friendly.
Durable vs Competitors (2025 Comparison)
As AI website builders become increasingly popular, there are several solutions online beyond Durable. However, Durable sets itself apart from other competitors thanks to its speed of AI website generation.
Durable can generate a fully functional website within a minute, whereas competitors like Wix ADI or Hostinger Builder take a lot of time. Plus, you will need a lot of additional editing and manual adjustments. While some website builders like Duda offer pre-made templates, they do not yet provide a fully automated AI experience.
When it comes to customization, Durable keeps things simple. You can choose your preferred colors, fonts, and texts, and it also offers flexibility with the layout. Compared to this, tools like Wix ADI and Duda offer extensive drag-and-drop editing features. While drag-and-drop may offer a better designing experience, it’s not ideal for users who want to fine-tune every element of their site.
In addition, you get business features with Durable. It comes with invoicing and marketing tools integrated directly into the dashboard, unlike Wix, which requires add-ons, or Duda, which relies on third-party integrations. Hostinger’s business tools are limited, making Durable a stronger choice for small business owners and freelancers who want an all-in-one solution.
Durable Pricing
Finally, coming to the pricing. Durable has three different plans: Starter, Business, and Scale. The plans are priced at $15/m, $25/m, and $99/m respectively. Whereas tools like Duda’s starting plan starts at $25/month and Wix ADI’s plan is priced at $17/month. So in terms of pricing too, Durable is much more affordable compared to its competitors.
Final Verdict
Overall, Durable is an ideal solution for non-technical founders, freelancers, and small business owners who need a professional website up and running quickly. Its AI-powered builder delivers a complete site in under a minute and comes with an integrated CRM, invoicing, and marketing tools, covering most of your business requirements.
Additionally, Durable offers speed, simplicity, and convenience. Users can launch a functional, SEO-ready site without coding, design experience, or multiple third-party apps.
If you are looking for a no-code solution to try, Durable can be a great choice. It also comes with a 7-day free trial, which should be enough to try its services and make your decision.
