Customers’ feedback is important for understanding their needs and expectations. Various media are available to collect customer feedback, including online surveys. When creating online surveys manually, the process can be hectic and time-consuming. However, if this process is automated, organizations can focus more on improving their products. This is what TheySaid AI does. This article reviews TheySaid, a platform for creating AI-powered conversational surveys.
TheySaid AI Surveys review
TheySaid is an AI-powered conversational survey platform that replaces traditional survey tools with conversational and adaptive feedback analysis. Unlike traditional surveys, where users have to answer the pre-defined questions, TheySaid surveys work in a conversational pattern.
The platform uses an AI agent to conduct surveys. For each user response, AI asks a follow-up question to get more details. This makes users feel they are interacting with a real person rather than taking traditional, boring surveys.
TheySaid platform is highly automated. Just tell AI what you want to learn. It then creates the entire survey, conducts interviews, and generates themes and action items automatically. TheySaid supports multiple feedback formats, including surveys, interviews, user tests, forms, and polls.
Key features of TheySaid AI
Let’s see some key features of TheySaid AI.
AI survey generation
The best part of the platform is that you do not need to put in manual efforts to create surveys. Just describe what you want to learn, and it automatically creates the entire project.
Conversational AI interviews
The AI conducts natural conversations with users and asks follow-up questions based on their previous responses. The platform’s approach makes it possible to better understand user behaviour. Additionally, this approach makes interviews more engaging, ultimately increasing users’ engagement and encouraging them to complete the entire interview.
Automatic theme analysis
Once responses are collected, AI reviews and organizes feedback into themes and action items in real time.
Multiple feedback formats
TheySaid AI platform supports multiple feedback formats, including surveys, interviews, user tests, forms, and polls, all in one platform. This allows you to choose the most appropriate method for collecting user feedback.
Organizational context training
To help AI add the most relevant questions to your surveys or interviews, proper training is required. The platform allows you to feed data about your organization with zero coding knowledge. Select the Teach AI tab and then select the required option (add a link or add a file). If you have a website, you can add its link directly. The data sources help improve the relevance and accuracy of the generated content.
Customizable follow-up control
Since TheySaid creates AI-powered conversational surveys, it offers customizable follow-up control, allowing you to control how AI handles the follow-up tasks during a conversation.
Real-time action items
Insights and action items are generated in real time as users submit their responses. This helps teams take action immediately instead of waiting for the post-collection analysis.
User testing with video
Understanding users’ interests is crucial for improving products and experiences. TheySaid supports the “User testing with screen and voice recording” feature that allows teams to understand where participants experience confusion and difficulty. Before recording a user’s screen and voice, the platform asks for his permission. The screen and voice are recorded only when the user grants permission.
Triggered interviews
TheySaid AI launches interviews automatically based on user behavior or risk signals. When the system detects such signals, it launches the interview automatically. For example, if a user cancels a subscription, TheySaid AI launches an interview with follow-up questions, such as why the user is cancelling the subscription. The benefit of this feature is that the organization’s team receives real-time feedback, enabling them to take immediate action.
Template library
The platform has pre-built templates for creating different online surveys. You can use them or start from scratch.
Core use cases
Let’s discuss some use cases of TheySaid AI.
Customer feedback and preferences
With TheySaid AI, marketers can understand what drives customer decisions and satisfaction. For example, a clothing brand launches an AI interview to ask customers whether they bought its products because of price, style, or user reviews.
Win loss analysis
Sales teams can identify the specific reasons a deal was successful or failed. For example, if a client cancels his purchase, AI can ask him why he made that decision. This analysis helps the organization understand the real reason for the deal’s cancellation.
Product validation
Product and design teams can test new ideas and features before investing in full development. For example, a startup firm has designed a new dashboard for its product. Now, it can gather user feedback through AI interviews to determine whether the dashboard UI needs improvement.
Employee engagement
HR teams can collect honest feedback about how employees feel about the work environment. For example, an organization conducted a survey that found employees feel stressed due to long working hours. Now, based on this feedback, the organization can make changes to work schedules.
Tech debt impact
Engineering teams can understand how technical issues can impact users’ experience.
Churn prevention
The platform can trigger an interview to capture the user’s sentiments before they cancel a subscription or opt out of a service. For example, if a user cancels a subscription plan, AI launches the conversation interface and asks for the reason for the cancellation. This feedback can help the organization know if there is a specific problem that can be fixed to keep the user on the platform.
Student feedback
School administrators can gather insights into students’ learning experiences. For example, the AI can ask students about the course materials to see if anything needs improvement.
Donor intelligence
Nonprofits can understand what motivates contributors to donate money.
Product market fit
Early-stage founders can validate whether their product meets real market demand. For example, a startup can conduct AI interviews with beta users to discover if the product is missing any important features.
Pricing guidance
TheySaid AI is available in the following four pricing structures:
- Free
- Startups
- Teams
- Unlimited
The Free plan offers 5 free testers per month and is suitable for beginners who want to test the platform features before purchasing a subscription plan.
The Startups and Teams offer 10 and 25 testers per month. The Unlimited plan offers unlimited testers.
To get complete information about the pricing plans, visit the official website.
TheySaid vs Traditional Surveys
| Traditional Surveys | TheySaid |
| Adaptive conversational-based questions based in individual responses | Fixed questions with manual analysis |
| Delayed insights with limited depth | Real-time insights that help teams take immediate action |
| Same questions for everyone | Adaptive follow-up questions based on individual responses |
| It takes weeks to analyze feedback and generate reports | Instant report generation as responses arrive |
Closing words
TheySaid is a powerful platform to create AI-powered conversational surveys. Since the platform is automated, it saves hours of manual work in creating different types of surveys. Moreover, real-time, deeper insights help teams identify patterns quickly and understand the root causes of user feedback.
